Hagerstown Community College was seeking firms for the creation of a campus master plan. The campus, located in Hagerstown, Maryland, consists of 22 buildings situated on 319 acres of land.
The purpose of the campus master plan (CMP) is to establish and promote the campus identity that the college aspires to, within both the college community and the public community, and to establish a plan that will accomplish that goal. HCM is working with HCC to identify and incorporate existing positive characteristics of the campus grounds and buildings. The plan will achieve a functional balance between necessary vs. desired campus elements, including the amount and location of building space, landscaping, parking, athletic fields, open space and wooded space. The campus master plan is being prepared to compliment the college’s facility’s development plan which had recently been updated.
An important feature of any campus is the signage. This offers the college the opportunity to make a unique impression on visitors to the campus. Vague or unclear signs, too few signs, or too many signs can all cause confusion and negative impressions of the campus. HCM has created a signage masterplan that includes a hierarchy of sign types in a style that is consistent with the style of architecture on the campus, utilizing the same material pallets found in both the building materials and landscape, while subtly reinforcing the campus identity. HCM provided guidance on locations at major decisions points on the new site masterplan along with messaging nomenclature.